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McLarens new executive director Zak Brown says Formula One should aim to turn each grand prix into an occasion as big as the NFLs Super Bowl.Brown has experience in motorsport marketing and had been linked to a role with F1s incoming owners Liberty Media before taking his new job on the commercial side of McLaren last month. The Californian businessman believes the sport needs to do a better job of promoting itself in order to achieve the growth Liberty has in mind, and says F1 could learn a lot from the prestigious Super Bowl.I think we need to take a look at the weekend format and how F1 engages with the consumers in the grandstands, and how close can we get them to our teams on site, Brown said. We go to these cities and it needs to be a big event leading up to it.The Super Bowl does an excellent job. When they put on a Super Bowl they have a high level of fan engagement, come in to town and take over the cities, the hotels and the airport. Weve got 21 Super Bowls that we put on across the world, so Id like to see that in market.Brown hopes Liberty will also put more emphasis on expanding F1s digital content when it takes full control early next year.Then we have digital -- that we all talk about -- and its a fast paced environment where what worked today may or may not work tomorrow. Given that Liberty has a media-centric background - specifically Chase [Carey, CEO] has a media background - Ive got high expectations that they will do great things in the media space, which is ultimately how we reach the largest audience we can.Had Brown taken a job with Liberty he may have been at the centre of such decisions, but even in his new role he is confident he will have an impact on the sport through its decision-making bodies. McLaren has a full-time seat on the Strategy Group, which exists to formulate the long-term direction of F1, and Brown is hopeful he can use that as a forum to get his views across.Hopefully now Ill have a louder voice [in F1] -- being an American everyone expects me to be loud - but it will be about just having a seat at the table and sharing my views. I think business, whether its McLaren or Formula One, you can always improve and so Im going to push areas where I think it will be better for all of us. Im super excited about it, I think Formula One has tonnes of growth opportunity and I want to personally and professionally contribute to that. Nike NBA Jerseys From China. The No. 1-ranked Nadal tweaked his back warming up for the Australian Open final, which he lost almost four weeks ago in a major upset against Stanislas Wawrinka. His first stop after the layoff is the clay in Rio as he tests the back and tries to stay healthy for the French Open in three months. 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HOUSTON --?Golden State Warriors?and U.S. Olympic team forward Draymond Green?apologized for posting a picture of his penis on social media.The picture was posted for about 10 minutes Sunday afternoon on Snapchat, then was taken down.I apologize for the situation. Its clearly not what I was trying to do, he said.Green said he knew instantly he made a mistake and took the photo down.It was a situation where it was meant to be a private message, Green said. I kinda hit the wrong button and it sucks. It was meant to be private. Were all one click away from placing something in the wrong place, and I suffered from that this morning.Green made his comments prior to Team USAs practice at the Toyota Center.Immediately after the picture was removed, Green had tweeted:Earlier in July, Green reached a plea agreement that will allow him to avoid jail time and reduced the charges he faced for allegedly slapping a Michigan State University football player and for a noise violation.Green will pay a $500 fine and a $660 restitution fee for the incident.dddddddddddd He was arrested July 10 in East Lansing, Michigan, after police saw him slap MSU player Jermaine Edmondson, who has since been released from MSUs team to play elsewhere. Edmondsons release was not related to the incident with Green, MSU officials said.In June, Green was suspended for a game during the NBA Finals for hitting?LeBron James?in the groin.Im in a great position in my life, Green said Sunday. Theres so many things going on in my world for me to sit and complain, I cant catch a break. Im living my dream.To say I cant catch a break I think thats disrespectful for everybody, he added. How many people get to live their dreams? Im not going to sit here and throw myself a pity party and say I cant catch a break. Im fine. I get to joke around with these guys all day and get to do what I love for my country. Im fine. Im fine. Wholesale Jerseys ' ' '
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